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Related Articles By John Reddish
- The Four R's Of Service
Service exemplified not only in the painting of George Washington crossing the Delaware but in the story presented of a man, a ship, a generator, a small boat and most importantly, a satisfied customer. Presents the model of service - responsive, realistic, reliable and reputable.
- Goals Are Central To Planning
Presents an organized way to set goals and achieve them. The real key is common sense.
- Let's All Do Database Marketing
Looks at what a database is and how to use it easily to get the best results. Your system may not be pretty and have all the latest whistles and bells but if it works for you, it is a treasure beyond measure.
- List Your Way To Sales Success
Any successful sales effort entails some degree of organization and continuity. Learn how to build the lists that work in qualifying, developing and promoting a successful sales effort.
- The Four Stages Of Business Growth
Explains the four stages of development of a business: Survival- Liquidity - Profit - Sustained Earnings. Companies are not static and must work to maintain each stage of advancement.
- Somebody's Got To Be The Boss
A business is not just what is provided to the clients, but also the business of running a business. In running your business you must know your goals, the expected results and how to get the results.
- How to use Strategy in Hiring
Sports teams hire all the time, often with spectacular results. You, too, can hire like the pro’s if you know the rules and play the game. Succession issues are also covered in this article.
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To explore how Advent can serve your particular Marketing, Sales and IP needs, please contact John Reddish at 1-800-726-7985, or email
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